Ensuring Your Business Stands Out From the Crowd
What Is A Trade Show?
A trade show is a particularly exciting event for many businesses and organizations. Trade shows are events put on by businesses for businesses in a particular industry in order to showcase their latest products and services to others. It's a chance to network, meet new customers, form collaborations with other businesses, generate sales, and build relationships with dealers and distributors. For many, a trade show is one of the highlights of the year and can lead to new opportunities to grow your business and gather new ideas. Trade shows are exciting places to be, are full of energy and enthusiasm, and are fun. You can either attend a trade show or you can be an exhibitor to display your goods and services for all to see.
"Don't be afraid to give up the good to go for the great."
- John D. Rockefeller
Why Attend A Trade Show or Convention?
While trade shows and conventions can be fun, for most businesses, the reasons they attend trade shows are purely for business reasons. Exhibitors at a trade show is a prime way to grow your business by attracting new customers. In general, trade shows are not open to the public; they are only open to those who have connections to your industry. Thus, you have a prime audience who already have an interest in your product/and or service. Trade shows also are great opportunities to generate sales at an exceedingly low cost per sale. In addition, besides industry insiders, the press is invited as well, so if your product and/or service is featured by a local or national news organization, this free advertising could translate into huge sales in the long run.
In addition, every business owner occasionally loses steam, gets bogged down in the daily grind of running their own business, and, as a result, can see a lack of motivation and lose the wind in their sails. With the energy of a trade show, you'll return home reinvigorated with new ideas and ready to throw yourself back in the business game.
Reasons to Exhibit at a Trade Show or Convention
Reasons to Have a Custom Convention or Trade Show Booth
At trade shows or conventions, businesses display their products or convey their services with a booth. Obviously, the more people who stop by your trade show booth, the greater chance of a sale and/or a connection. Thus, you want a trade show booth design that will stand out from the crowd, be memorable, and get people to stop if for no other reason than to ask about your trade show display. In sum, you need a custom trade show display.
At trade shows, you can meet with customers and prospects and plan your trade show display, including what you and your employees will do. In addition to having a custom trade show booth, you also want some kind of interactive display that will not only have attendees stopping, but will also keep them hanging out longer. You can have a slideshow presentation, video clips highlighting your products and/or services, promotional items, such as a tote bag, calendar, or mug, and even refreshments. There can be hundreds of exhibitors in a huge convention hall so attendees can get hungry and thirsty. While some may just grab and go, many attendees will linger to partake of your refreshments. Plus, this gesture of goodwill goes a long way in people's minds towards remembering you and your brand. Our creative event production team can help you create a show-stopping booth full of interactive and engaging items and materials to garner you the best response to meet your goals.
Best Convention & Trade Show Booth Ideas
Why Choose Rythm EFX in Northern Colorado For Your Convention or Trade Show Display
Rythm EFX in Northern Colorado specializes in custom trade show displays for your trade show or convention booth. Our mission is to craft a trade show booth that will tell your story visually, put your brand front and center, and showcase whatever product and/or service you are pushing. Our booth designs can incorporate special effects, attention-grabbing lighting, prop creations, and a visually-stunning masterpiece that will grab attendees' attention. Our booth designs aim to stop the crowd — literally. We want to create a bottleneck around your trade show booth with our trade show booth design that is over-the-top amazing. If you are spending all this time, effort, and resources to attend a trade show or convention, you want to get the most bang for your buck. When you partner with us and invest in a top-notch trade show booth design, we intend to leave attendees' with nothing short of a bang.
Stand Out From the Crowd With Us